Marketing automation pays off in the long term
Why? Personalization and individualization are making marketing measures and campaigns increasingly complex and time-consuming. A marketing automation system takes this […]
number data
number data
number data
Effective design of B2B transactional emails
Transactional emails play an essential role in B2B transactional emails. They serve to convey important information to your recipients and
number data
Highlight important things and draw attention
Highlight the most important parts of your B2B mailing to draw your recipients’ attention to these aspects. For example, buttons
number data
How B2B podcasts unfold their effect
Podcasts are now so common that you might even know someone who produces such an audio program – whether as
number data
Social Selling in B2B: The Modern Method of Sales
Cold calling is dead. Inbound marketing has its limits and do not create a personal level. That is why the
number data
TikTok regiert die (Social-Media) Welt: Auch im B2B?
Among the typical and now “classic” social media channels, TikTok has become indispensable. With its 800 million users worldwide, TikTok
number data
Responsibility and Sustainability in B2B Companies
Sustainability is one of the most important key factors for the success of B2B companies today. According to a study
number data
Small words, big impact: UX writing in B2B online marketing
UX writing in B2B online marketingis not a new phenomenon Nevertheless, it is not nearly as common as UX design
number data
UX-Writing and the right tone: guarantees of success for good corporate language
The key point is that the corporate language can have a completely different effect with just a few small text
number data
Marketing Automation: Automated Processes and B2B Campaigns
It’s high time to improve the collaboration between sales and marketing and to use the potential of customer data and
number data
Online marketplaces: Opportunity for new and old B2B customers
B2B e-commerce is not just limit to I or your own online shop. So-call B2B marketplac offer compani many opportuniti.
number data
Ethische Aspekte & soziale Verantwortung im B2B Online-Marketing
Economic aspects play a fundamental role in society. Therefore, values and morals should not be ignored here Fairness and transparency