Sites like Facebook, Twitter, Instagram and YouTube have revolutionized the way users interact with each other and with the brands they prefer. This is the best example of the reach of Web 2.0 based on free expression and the way each prospect can contribute to the campaigns of many companies. Therefore, the comments and opinions of your followers, as well as the way they react to your content, represent valuable information for two reasons:
They allow you to know first-hand what they think about your campaigns:
here is no more sincere and direct interaction than the chile phone number data thousands of comments from your followers on each social network related to your Inbound Marketing plans. Pay attention to the reactions and suggestions of your followers to measure the efficiency of each of your links within your promotion strategy.
They allow you to create content based on objective opinions:
when a considerable number of users think that a video singapore data created for the TOFU of your Inbound strategy should have extra elements, or that the story would look better in another way, they are indicating the type of content they prefer. Therefore, take advantage of this information to take the next step with greater confidence, creating content closer to their tastes and interests.
Social media content is essential to the success of your improve your marketing campaigns plan. Therefore, combine original information for these platforms with that of your corporate blog. The purpose will be to attract leads, in addition to generating trust in your brand and at the same time increasing traffic to your digital media.