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Who is the author of Sber’s new logo?

New Sber logo

The green color of the icon changes to a gradient fill (blue, green and yellow). The word “Sber” itself remains a uniform shade.

 

The font of the inscription is also changing: serifs are remov ,, and the letters become wider. Bevel , corners on the  ,ges of the letters are also add ,. The space between the letters of the logo has become larger.

 

The meaning of the Sber logo

New Sber logo

The Sberbank logo  represents stability and trust. Green, according to German Gref, means finance. The addition of other afghanistan phone number library  colors to the gradient is due to the expansion of Sberbank services. Now it is not just a bank, but an entire ecosystem.

 

The check mark indicates the quality and reliability of the brand.

 

Conclusion

Sberbank logo is not only a symbol of a company with a rich history: the emblem tells about eras that are important both for the economic system of the state and for the people as a whole. Although the logo design has chang , several times, the main idea has remain ,. Thanks to this, the company was able to maintain its unique style and strengthen its reputation as a stable and reliable organization.

 

Frequently ask , questions

When did the first Sberbank logo appear?

The first Sberbank sign was publish , in 1841.

 

What does the the fingerprint scanner isn’t always  symbol on the Sberbank logo mean?

Old versions of the Sberbank logo depict , a schematic image of a wallet. However, in 2020, the company got rid of this marketing list symbol on the logo. The wallet was replac , by a green open circle with a check mark on the right side.

 

 

The current version of the Sber logo was develop , by the Landor&Fitch agency.

 

Why did Sberbank change its logo?

As German Gref explain ,, the ne , for rebranding arose due to the expansion of the company’s activities. Sberbank is now not just a bank, but a whole ecosystem with many products.

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