Making online video work for your small business

Video watching is an important part of an internet user’s experience, whether it be on mobile devices or on a desktop computer. Small businesses have the opportunity to attract this growing population of…

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Still clinging to these web design don’ts

hard look at your website. A poorly designed or outdated website. Can quickly cause a would-be customer to close the window and take her. Business to a competitor who is more hip with…

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How major news organizations do business

Sitting down to watch a 30-minute national news broadcast seems like an activity from another era. With the increased use of mobile How major news  devices, an increasing number of individuals are getting…

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Super Bowl Sunday really Mobile Sunday

Who will be the victor on sunday’s big game? The broncos? Seahawks? The television advertisers? According to a new harris interactive survey, your Super Bowl Sunday mobile device may be getting the most…

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Tablet shipments slowing down What does that mean for marketers

An increasing number of people have all but abandoned their desktop computers in favor of tablets. Users can engage in all of their favorite activities like checking email, browsing social media sites and…

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Time to say goodbye to display advertising

As the habits of internet users rapidly evolve, the methods that advertisers utilize to reach them must change as well. Some marketers say new concepts like native advertising. Should be considered in place…

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Mobile data consumption reaching unprecedented levels

Do you remember that time between 2007 and 2010 when you purchased your first smartphone? One of your most pressing concerns was probably figuring out how much data you needed on your monthly…

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Is your content contagious

The word “Contagious” often conjures images of sickness and other problems that you don’t want to be around, but in the world of digital marketing, “Contagious” is definitely a positive adjective to describe…

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Mobile only email viewership on the rise

If email communication is a major part of your marketing strategy, then it’s imperative that you have these messages optimized for mobile devices. The number of individuals using smartphones and tablets seems to…

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The best mobile ads are relevant and creative

Just like in other forms of marketing, consumers prefer mobile advertising. That is creative and relevant to their needs, states a new study from. Pwc (the firm formerly known as pricewaterhousecoopers). According to…

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